structured.
Designed for independent operators looking to expand
CrunchyFriedChicken is a structured fried chicken system designed to integrate into suitable independent retail environments.
We partner with operators who already have compliant commercial setups and are looking to expand their takeaway category.
Is Your Store Suitable?
- Best Suited for Operators who:
- Operate a petrol station, supermarket or convenience store
- Approved commercial kitchen or hotbox area
- Want to expand takeaway food offerings
- Are ready to assess installation within the next 90 days
- Who this is NOT For:
- You're looking for a side hustle
- You don't have an approved commercial kitchen
- You want a franchise to run your business for you
- You're not planning to install within the next 3 to 6 months
Why Operators choose the Crunchy Family
Running an independent retail business today requires constant adaptation.
Across independent retail environments, we commonly observe:
- Increasing competition with standard takeaway menus
- Looking to better utilise their commercial kitchen or hotbox space
- The complexity of building an entire menu system from scratch
- The challenge to stand out without loosing independence
- Expansion opportunities without franchise agreements
Crunchy provides a structured product and supply framework designed to integrate into suitable independent retail environments, subject to location assessment.
The Crunchy Framework Includes
The Crunchy system is designed to integrate into suitable independent retail environments alongside existing operations.
Commercial Cooking Equipment
Custom built Autolift Fryers as well as all the Kitchen Equipmentn configured to best prepare and cook the Crunchy Chicken product range.
Food Display
A Dry Hot Bain-Maries to display the chicken and chips range, designed for hot-hold display during peak trading periods.
Custom Designed Menu
Menu assets customised to suit your shop and location designed to position the Crunchy product as a unique takeaway offer.
Staff Cooking Training
Structured preparation and cooking procedures provided for implementation by store teams.
Advertising & Branding
In store branding materials configured to suit existing store layouts. This can vary from Flags, A-Frames, Lightboxes, Counter Signage, Banners or Vinyl Signage & Stickers.
Crunchy Packaging
Branded packaging aligned with the Crunchy product range and the customer in mind.
- Structured. Independent. No Franchise Fees.
- No Franchise license fees
- No percentage royalty on turnover
- Operators retain control of menu pricing
- Location based suitability assessment
Installed within Independent Retailers
Examples of Crunchy installations across petrol stations, supermarkets and convenience stores.
Operating across multiple Australian states.
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